Ana Cristina Joseph, Founder of Deseo Events

Ana Cristina Joseph, Founder of Deseo Events

Hi, my name is Ana Cristina Joseph, founder of Deseo Events.  I have been creating signature events since 2003. I started my career as an event planner at a high-end catering company in Miami. There, I was in complete charge of designing fundraising galas, social and corporate events, as well as luxury weddings. My past experience includes high involvement in productions such as NFL Pepsi Mash, a three-day event for thousands of people, a series of high-scale and diverse events for Art Basel Miami, and Food & Wine South Beach. 

My approach is simple, I believe less is more. I like to build relationships and work one on one with my clients. I have no problem going the extra mile for my clients  to accomplish a final, successful result. When it comes to design, I find inspiration in traveling, fashion and everything  beautiful around me. As a one person company, I make sure to stay connected with vendors,  trends and other planners so creating a big scale event, as well as small  event comes easy to me.  

Along with my past event experience, my degree in Advertising with a specialization in Marketing has given me the skills to provide corporate clients impactful branding and creative events.  When it comes to non-profit organizations,  I have been reached by organizations to create their first signature event. I have enjoyed coming up with an event concept and bringing it to reality. One example is, "Alta Cocina, A Spring Chef's Gala"  which was a client’s request to create an annual event that would promote Latino Chefs in Chicago while also raising funds for Instituto Del Progreso Latino (IDLP).  This is now an annual event  with significant fundraising for the organization. I have also been part of the planning team for the last six years for The American Heart Association Chicago Heart Ball which is one of the most prestigious events in the country.  

"I approach every event with passion and creativity.  I love to see how an event starts with an idea and grows into a gathering of people and emotions that becomes a memorable experience. I am only happy when every element comes together smoothly and the guests' and client's expectations are exceeded"

-Ana Cristina Joseph